That seems to be the message of a new mailer by Restore Our Future, Romney's Super PAC:

Theamericanway

The ad is being stuffed in mailboxes throughout the South. Alex Burns sees the strategy extending beyond Super Tuesday:

In addition to the multiple mail pieces, ROF has reserved over half a million dollars in airtime for the last week of the Alabama and Mississippi primaries [on March 13]. Those are real resources for Romney’s allies to commit to elections where the former Massachusetts governor isn’t expected to win – and where victory would send a strong signal to the GOP about Romney’s strength in the nomination fight. The Democratic strategist who passed on the mail piece points out that there may be a certain tension between Romney’s task of delivering an anti-DC message and the challenge of consolidating the national party behind his campaign. Asked the source: "I wonder how Jim Talent, Eric Cantor, Tom Coburn, Mike Turner et al feel about Romney allies saying the ‘Washington way’ is un-American?"

Another mailer from Restore Our Future: 

Eyeonobama2

Maggie Haberman is puzzled by Romney's strategy: 

For all the money ROF has spent on the TV air wars, the group has also been prolific in its literature drops, dispatching mail against Newt Gingrich back in the Iowa caucuses days that featured little blue Christmas present bags reminiscent of the Tiffany blue bags that purchases from the high-end store come in. Yet as one Democratic strategist put it, the fact that the group and the Romney campaign are still spending so heavily to best Santorum is "mindboggling," especially when you consider how organization-and-message-hobbled the former Senator has been in his own run.

The Romney campaign is running this GOTV ad in Alaska:

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