All The Lonely Profiles

by Zoë Pollock

 Stephen Marche argues that Facebook has spawned an epidemic of loneliness in America:

The history of our use of technology is a history of isolation desired and achieved. When the Great Atlantic and Pacific Tea Company opened its A&P stores, giving Americans self-service access to groceries, customers stopped having relationships with their grocers. When the telephone arrived, people stopped knocking on their neighbors’ doors. Social media bring this process to a much wider set of relationships. … The beauty of Facebook, the source of its power, is that it enables us to be social while sparing us the embarrassing reality of society—the accidental revelations we make at parties, the awkward pauses, the farting and the spilled drinks and the general gaucherie of face-to-face contact. Instead, we have the lovely smoothness of a seemingly social machine. 

Sherry Turkle's new TED talk covers similar territory. 

(More on Jo Luijten's projects about how far the web has come here.)