A long but excellent video pulls back the curtain:
Cory Doctorow is wowed:
Fundamentally, these things are exactly what they appear to be: con artists who suck money out of desperate people by lying to them about the money they can make with "work from home" businesses. They're pyramid schemes. But Flatley lingers on the personalities, the histories, the motivations and the unique innovations that the Internet has given rise to, providing insight into the feel of being inside one of these desperate, sweaty scams.