Our Rampant, Guilt-Free Waste

According to a recent survey:

ThiBurgerkingchampagnes year Americans ranked last in sustainable behavior, as they have every year since 2008. Just 21 percent of Americans reported feeling guilty about the impact they have on the environment, among the lowest of those surveyed. Yet they had the most faith in an individual's ability to protect the environment, at 47 percent.

Consumers in India, China, and Brazil led the pack, with Greendex scores in the high fifties. Paradoxically, many Indians, Chinese, and Brazilians reported feeling the most guilt about their environmental impact and had the least confidence that their individual actions can help the environment.

(Photo via the Rich Kids Of Instagram tumblr)