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Andrew Romano studies Mitt’s unfavorables:

Romney is the only nominee since at least 1988 who, after three straight days of balloons, banners, and fawning speeches on primetime TV, couldn’t manage to convince more voters to like him than dislike him. In this he most closely resembles an earlier challenger, Walter Mondale, whose favorables actually fell after the 1984 Democratic convention in San Francisco.

Popularity isn’t everything. But it’s something, especially in a presidential election. If Romney’s current post-convention-yet-still-underwater favorables represent the high point of his appeal—and if past is prelude, they will—then he’s in serious trouble.

(Photo: Justin Sullivan/Getty)