Face Of The Day

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For his series Shot Face, Tim Charles photographed people in the process of quickly downing booze:

Charles came up with the idea for Shot Face while out on the town with his girlfriend one weekend night. The photographer got a kick out of watching his girlfriend’s reaction to one particular round that night, and in the dimly lit bar, a lightbulb went off. … Charles said that roughly half of the participants in the series were friends of his. The other half, he explained, are people found on a casting website, Craigslist and Gumtree. Convincing friends to take shots, he said, wasn’t difficult at all… getting strangers to let you take photos of them while offering them alcohol, on the other hand, did seem a bit dodgy.

He elaborates:

The idea of going through a moment of temporary mental and physical discomfort to reach a potentially better end result is interesting and something I wanted to explore. Not only that, but doing a shot is probably one of the only times people will pull a somewhat ugly face in public and are stripped of any image of self we try to convey. This is instead often replaced with a pure expression of human vulnerability, sometimes demonstrated through a gag reflex! It was this fleeting moment of stripping all thoughts away apart from the battle with the shot that I wanted to capture.

See more of his work here and here.