Sponsored Content Watch

A reader says “it’s getting worse” and points to new evidence: “Good Morning America” interviewed model Gisele Bundchen and Olympic athlete Lindsey Vonn this week about their new Under Armour campaign, but not necessarily for the pure news or entertainment value of it all. At the end of a segment on Friday morning, a voiceover told … Continue reading Sponsored Content Watch

Sponsored Content Watch

A reader sends the above screenshot: Perhaps this has already become the style at other prestigious media outlets, but I think it’s somewhat remarkable that the editors at The New Republic didn’t see fit to tell readers upfront that the article is sponsored content. (I apologize if I’m late to the party on this particular … Continue reading Sponsored Content Watch

Sponsored Content Watch

A reader points up north: Your watchful eye on the metastasizing world of advertorials and so-called “native ads” is an essential counterpoint to what’s becoming an alarming trend, even outside of US borders. Case in point: a series of unmarked oil industry advertorials that recently made it to print in newspapers owned by Canada’s right-leaning … Continue reading Sponsored Content Watch

Sponsored Content Watch: “Propaganda, If You Will”

Greater Israel edition: Zionists are having to think of new, more subtle ways to defend the occupation and dispossession of Palestinians. A new battlefield has opened up in an unlikely place: BuzzFeed, the fast-growing soft news website that rose to prominence by disseminating videos of cute animals, but now has pretensions to serious journalism. A … Continue reading Sponsored Content Watch: “Propaganda, If You Will”

Sponsored Content Watch

Alex Mayyasi wonders why that those “recommended links” you see appended to so many stories on legitimate news sites seem to have gotten a pass in the sponsored-content debate: On one hand, that might be understandable. Taboola links don’t seem nearly as deceptive as a full article. Over email, Taboola CEO Adam Singolda pointed out that companies like Facebook and Google … Continue reading Sponsored Content Watch

Sponsored Content Watch

by Chris Bodenner A reader sees it moving to TV: With all the discussion about The Atlantic, Buzzfeed and others blurring the line between journalism and sponsored content, I thought this might add to the discussion. Robert Feder is a longtime Chicago media journalist who has moved from his spot at the major papers in … Continue reading Sponsored Content Watch