House Ads And Thanks

Andrew Sullivan —  Nov 3 2013 @ 9:18pm

We let readers know about incoming House ads for the first time, phasing in this weekend. If you missed the post, here it is.  If you’re a Screen Shot 2013-11-03 at 9.29.31 PMsubscriber, you won’t have seen them – and if you have, remember to log in to make them go away. Special thanks to Special Teams Chas and the crew at Ten Up, for making this possible and putting up with my meddling. So far so great: $3,400 in new subscriptions in our slowest period of the week, which is three times the total of last weekend. We’re now at 31,024 subscribers, $794,000 in gross revenue –  and gaining. Our conversion rate of readers to subscribers went from an average of 2.5 percent to over 6 percent in a day. We might make our goal of $900K if we keep this up.

For subscribers, I thought you’d like to see what some of the ads looked like, because we had a little fun with them. My personal fave:

Screen Shot 2013-11-03 at 8.57.50 PM

That should make the CNN Green Room a little awkward – but hey, prove him wrong! [tinypass_offer text=”Subscribe”]!