A really insightful post from Ross:
He was lucky, to begin with, that George W. Bush lacked an heir apparent – no Jeb, no Condi, no Dick Cheney – who could unite the movement establishment against him. He was lucky that Mitt Romney was a Mormon. He was lucky that Fred Thompson, a candidate who might have succeeded in rallying both social and economic conservatives against his various heresies, was out-campaigned by Mike Huckabee, whose appeal was ultimately too sectarian to make him a threat. He was lucky that Rudy Giuliani ran an inutterably lousy campaign…
And on it goes.