Texting, Timing

If you’re going to announce your veep in an innovative way, follow through. One of many readers writes:

I signed up for Obama’s "first to know" e-mail from one of your posts. Since I heard about Obama’s Veep pick from CNN and MSNBC and NYTimes, I realize I’ve been played.

 

Still no e-mail from Mr Obama.

That was from 2.57 am. That was when the texts and emails went out. That 3 am idea wasn’t far off the mark, was it? Many readers got it then. I confess: I went to bed.