Wolff vs Carr

A battle over the meaning of the Tablet. Wolff to Carr:

“The tablet,” you say, “represents an opportunity to renew the romance between printed material and consumer.” In other words, you want the experience of print to be replicated through a new medium, exactly the thing Marshall McLuhan said doesn’t happen: Rather, a new medium relentlessly creates its own experience and message and, let me add, business model.