A reader writes:
I'm starting to wonder if it would be even more effective for the Giants to aim their message not at teenage victims, but at teenage victimizers. It seems to me that a message from a professional sports team would be heeded more by those likely to bully than by those likely to suffer at their hands.
Of course, such a message would not be part of a larger extant campaign; but then, perhaps it's time for messages to appear that more actively encourage tormentors not to torment alongside those encouraging the tormented to endure. (Don't get me wrong: I'm thrilled that the Giants are doing this and will be very glad to root for them now.)
Regarding the above ad, Will Brinson writes:
[A]s recently as Sunday night, Grant Hill of the Phoenix Suns recorded a public service announcement for "Think B4 You Speak," which aired TNT during the first game of the Eastern Conference Finals. Hill, as noted by Drew Magary of NBC's "The 20," came under an unbelievable amount of scrutiny for his decision to do so, which only illustrates how difficult it is to approach the subject of sexual orientation in the world of professional sports.
Pity the ad is so corny.
The Dish 