The Daily What watches the backlash:
Noting that none of the other ads in Nivea’s "look like you give a damn" campaign sport the tagline "re-civilize yourself," [Nona Willis] Aronowitz says: "The message couldn’t be clearer: natural hair on a black man isn’t a style preference or a nod to afrocentrism—it’s straight-up uncivilized." Roots drummer Questlove took the ad more personally, accusing Nivea of targeting him directly. "Lotion with a 38 yr old atlanta strippers name really wants my head off," Questo tweeted. "uncivilized?"
The Dish 