In Praise Of Beta

An excerpt from Jeff Jarvis's essay in the book End Malaria:

Voltaire was half right. “Le mieux est l’ennemi du bien,” he said: The best is the enemy of the good. The best is also the enemy of the better. Striving for perfection complicates and delays getting things done. … The modern cure to Voltaire’s paradox—and a gift of the digital age—is the beta: the unfinished and imperfect product or process that is opened up so customers can offer advice and improvements. Releasing a beta is a public act, an invitation to customers to help complete and improve it. It is an act of transparency and an admission of humility.