The Media’s Primary Concern

Walter Shapiro doubts Romney's strength in New Hampshire. Jacob Weisberg tells you not to listen to reporters like Shapiro:

Romney coasting to victory is a weak story. Were the press any other industry, cynicism about its self-interest in promoting marginal challengers would prevail. Local television stations (many of them owned by media conglomerates such as Slate’s owner, the Washington Post Company) count on election-year revenue bumps from political advertising in important primary states. If the nomination contest is effectively over by, say, the time of the Michigan primary on Feb. 28, valuable money will be left on the table. But for reporters, rooting for the underdog, any underdog, is really a matter of wanting a more dramatic story. The straight-laced front-runner winning Iowa and New Hampshire before securing the nomination early on does not count as a compelling narrative. Hence the media’s pretense of taking seriously a succession of nonviable candidates with outlandish views. Rick Santorum is not, under any circumstances, going to be the GOP nominee.