An Essay’s Readership

I've written a lot of cover-stories in my day and some that had an immediate impact, positive and negative. But what's new these days is that you can actually quantify how many people read it online. There are 1.6 million Newsweek print subscribers – but you can never know for sure how many of them read the cover-story. Online, we can. The piece was read by just under a million individual people, 904,000 to be precise, in a week. It had 2 million pageviews.