A novel way to encourage people to sign up for the bone marrow registry:
Some context:
Ponder the stakes: Matches are based on genetics. Siblings have a 25 percent chance of being a match, and odds decline sharply from there based on a variety of factors—including ethnicity, which means minorities have a harder time than whites. This mixed-race girl, for instance, didn’t have one match among the 13 million people signed up in a donor registry.
The Dish 