It makes finding easy marks simple:
Microsoft researcher Cormac Herley seeks to answer one of the basic questions of internet life in his paper, Why do Nigerian scammers say they are from Nigeria? Getting an email from a deposed Nigerian prince sends off warning bells to just about everyone, so why do scammers continue to use such outlandish stories from a location infamous for advance fee fraud? Herley says that scammers don’t want anyone but the most gullible — and therefore the most likely to follow through — to respond to the emails because it costs scammers time, money, and effort to continue past the first email.
Joshua Gans adds two cents.