Sasha Issenberg’s advice on how to boost turnout:
In the 2006 Michigan general primary, a few voters received a letter with a chart. The letter said, “The chart shows the names of some of your neighbors, showing which have voted in the past. After the August 8 election, we intend to mail an updated chart. You and your neighbors will all know who voted and who did not.” The letter increased turnout at a rate roughly three times that of any other piece of mail ever tested.
Previous Dish on Issenberg’s moneyball approach to politics here and here.
The Dish 