‘Tis The Season To Pop The Question

jewelry-sales

Olga Khazan has the numbers:

“Doesn’t it feel like everyone is getting engaged right now?” a friend from home asked the other night. It feels that way, it turns out, because they are. According to WeddingWire, 33 percent of engagements happen between Thanksgiving and New Year’s Day, making every January look a lot like Christmas for wedding planners, venue owners, and bridal shops facing a rush of newly engaged couples. Jewelers, too, love the end of the year: They make 36 percent of their yearly sales from October through December, according to the Commerce Department.