Whet Moser considers the historical irony of Sweden’s hugely successful music industry:
Sweden, and in particular Stockholm, is home to what business scholars and economic geographers call an “industry cluster” – an agglomeration of talent, business infrastructure, and competing firms all swirling around one industry, in one place. What Hollywood is to movies, what Nashville is to country music, and what Silicon Valley is to computing, Stockholm is to the production of pop. In fact, Sweden is the largest exporter of pop music, per capita, in the world, and the third largest exporter of pop overall. …
So how did Sweden, a sparsely populated Nordic country where it’s dark for much of the year, become a world capital of popular music? Rarely does such a complex question lead to such a satisfying answer: Three-quarters of a century ago, Swedish authorities tried to put a stop to the pernicious encroachment of international pop music, and instead they accidentally built a hothouse where it flourished.
Yes, you can thank WWII-era Lutheran ministers for Katy Perry’s latest:
In the 1940s, church leaders and cultural conservatives in Sweden rallied together around a solemn mission: to safeguard the country’s youth against the degenerate music — the “dance-floor misery” — that was being piped in from America. To combat this threat, the country built one of the most ambitious arts-education programs in the West. Municipal schools of music spread across the country, offering morally uplifting instruction in classical music. Many of the schools, which were often free to attend, allowed students to borrow instruments, as if from a public library, for a nominal fee. The aesthetically conservative intent of the municipal schools created an extremely democratic form of education. … An initiative that started out as an antidote to the licentious sounds of Glenn Miller, Benny Goodman, and the like, instead set loose a musical juggernaut that would help give the world such hits as Katy Perry’s “California Gurls” and Britney Spears’ “If You Seek Amy” (try saying it out loud: F, U, C…). As the super-producer Max Martin once said, “I have public music education to thank for everything.”