Orin Hargraves insists they “form an extremely useful and functional part of every natural language”:
When you use a cliche there is little chance of being misunderstood, and at the same time you have made a declaration of unity with your audience, invoking an instantly recognised commonplace that puts you “on the same page” (if I may) with them. Cliches in speech are more acceptable than cliches in writing. Still, listeners and readers absorb cliche like diners absorb comfort food. Only when there is a glut of such fodder do we feel that creativity has failed. Most of us have something to say, most of the time, and most of the time it is not something that calls for startling creativity. Cliches provide a stock of dependable formulas for conveying the ordinary, which is often the central subject of our discourse.
Ryan Cooper had more on the subject earlier this year:
[I]t’s quite easy to convey a crystal-clear thought even if the prose is riddled with clichés. For example: “Upon deeper reflection, House Republicans’ last-ditch effort to repeal ObamaCare was motivated by naked partisanship. The connection to the policy itself was tenuous at best.”
It’s also possible to have excellent, original writing conveying ideas that are completely bananas. As Matt Yglesias said about Notes from Underground: “Dostoevsky is also an illustration of the power of great writing to convey radically unsound or even totally nonsensical ideas.” The same could be said of Nietzsche, for example, and many others.