Is Pinterest Actually Interesting?

Brian Donovan is unimpressed with the latest social media phenomenon

It’s literally the least amount of information that can be put in front of you and still make you feel like you’re looking at something. You admire a photo, re-post it if you like, and if you’re feeling particularly frisky, clink on it to see if it links to a recipe or design idea. That’s it. Basically, imagine going to a museum that’s been curated by someone’s hip aunt using magazines and Hallmark cards as her only resource, and you’ve been to Pinterest.