The Dish Model, Ctd

Ann Friedman joins the discussion:

Whether or not the phrase "personal brand" grosses you out, it’s something any journalist who wants to be employed in another 10 years should be thinking about. Andrewmug Having a direct, dedicated following—a readership invested in you, not just the publication you’re primarily associated with—is like a career insurance policy. While there are many fine journalists who never bring even the lightest detail about their personal lives into their professional narrative—no tweets about their kids, no first-person anecdotal ledes, no opinion-tinged asides in reported features—they are an increasingly small group. I cringe every time I read a New York Times story in which the reporter awkwardly refers to herself as "a visitor." Really? You can’t just say "provided me with directions to her Craftsman bungalow"? Please. …

[J]ournalists were always a part of the story. Why not just own up to the fact that three-dimensional humans are doing this work?

All of the posts in the Dish Model thread can be read here. A reader sent the above photo:

My mother-in-law, after years of me talking about "Andrew" and her asking "Who?" and me responding "My favorite blogger", got the jump on you re: Dish merch.  I received a one-of-a-kind coffee mug for Christmas, replete with your face on it (courtesy of the George Stephanopoulos show).

Of course the Dish has grown to be much bigger than one blogger – four other staffers, two paid interns (new ones started this week: Doug Allen and Brendan James), a poetry savant and a million-strong readership, which provides about a third of our content.