Cool Ad Watch

Copyranter chokes up a little:

The goddamn Brits know how to use emotion to sell products, don’t they? Remember this amazingly moving commercial for Robinsons fruit drinks from last month? This time, we visit some wonderful European town, a town infinitely more wonderful than where you or I live. In this town lives a wonderful elderly gentleman and his wonderfully cute, obedient doggie. They are soulmates on a daily mission.

With these mini-story types of commercials, the introduction of the product often ruins the vibe. Not so with these two spots which are executed exquisitely. Almost makes me want to get back into advertising.

Why would you when you can get into the fantastic new kickass world of fucking awesome sponsored content.