Category: Cool Ad Watch

Australians for marriage equality:

(Hat tip: Joe.My.God.)

How do you get national attention as a small local business? Ask Chuck Testa:

Copyranter details the clever concept:

[Greenpeace] got artist John Quigley to partially recreate da Vinci's Vitruvian Man on a melting ice pack near the [North] Pole. Nicely metaphorical, dontcha think? Though "global warming" is, as every Tea Party Patriot knows, just a myth.

Scott Beale is wowed:

HBO is doing a very unique promotion in New York City for the second season of their Prohibition era series Boardwalk Empire which premiers on September 25th. They are running a vintage 1920s subway train on the 2/3 line on Saturdays and Sundays from 12-6pm during the month of September, making stops at 42nd Street/Times Square, 72nd Street and 96th Street. This is one of the orginal trains that used to run on the Interborough Rapid Transit (IRT).

As luck might have it, we just happened across this train on Saturday while waiting to go uptown at the Times Square station, so I shot a few photos and a video of our nostalgic ride. This has to be one of the most amazing, real-life advertising promos I’ve ever seen.

by Chris Bodenner

One of those guilty pleasures:

Copyranter adds:

I'm not sure I buy the scientific argument here. But the underwater rip and driving range explosion were funny.

by Chris Bodenner

Surfing with flares – enough said: 

by Chris Bodenner

This corporate appeal to liberal guilt borders on parody, but it's hard to dispute the message, and the animation is great:

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by Chris Bodenner

Copyranter flags a clever one from Twitter:

Does this signal that the cute-as-a-button microblogging site is going to finally start some spending some heavy, dirty ad cash? Hire me freelance, Biz! I'll give you 10 ideas better than this one, cheap! Note: the star of the video is Twitter software engineer Danny Hertz. Creative nit: one too many things falling on Danny. Maybe some plaster/dust?

A sideways-flying shirt and pillow, but a bike that doesn't even budge? Then again, the amateurish feel probably gives the billion dollar company some viral cred.

Update: A reader points out that xkcd got there first.

Rebecca Cullers notes a first:

As part of the marketing for its new Picanto, the latest version of its smallest model, Kia came up with the world's first nail-art stop-motion animation film. That's right, it put together a micro-nail animation that celebrates the micro features of the car – with 1,200 bottles of nail polish, two hours of painting per nail, and 25 days and nights to complete all the work. Interesting and also weirdly Kia in its quirkiness, the little animation is sure to hit with the target market of city-dwelling ladies who like cute, zippy cars in candy colors.

The world is where we live from WWF on Vimeo.