Category: Cool Ad Watch

Cool Ad Watch

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by Chris Bodenner

I got my hands on an advance copy of the documentary and watched it last night.  Superb.  I've long been fascinated with Tillman and his family's fight against the generals and Bush officials who exploited his death, but the film brought it home in a deeply visceral way. If you're unfamiliar with the story, Dish coverage can be found here, here, here, here, and here.

(Disclosure: The book ad in the beginning of the trailer was created by Blurb, the Dish's print-on-demand partner.)

Cool Ad Watch

The Daily What has details:

The James Dyson Award-winning Copenhagen Wheel from MIT’s SENSEable City Lab instantly transforms any standard bicycle into a “hybrid electric-bike” capable of offering a smart cycling experience complete with real-time exercise analysis, traffic data, and environmental conditions. Market availability expected within 12 months.

Cool Ad Watch

2010_07_calvin

by Chris Bodenner

Lauren Indvik explains:

Passersby can use their smartphones to snap a picture, which will pull up an exclusive, 40-second commercial featuring models Lara Stone, “A.J.,” Sid Ellisdon, Grayson Vaughan and Eric Anderson. After the spot plays, viewers can then share the code with their Facebook and Twitter networks. The billboard marks the official premiere of Calvin Klein Jeans’s Fall 2010 advertising campaign.

Cool Ad Watch

Hair-ad_

by Chris Bodenner

The Billboard Awards spots one:

In order to capture the natural aspects of their products, they used a billboard using nature itself to represent their product.  A perfectly placed billboard that uses the sunset and moonlight to illustrate their superior hair color products and change the hair color of the billboard.